Art Director - Yitty

FABLETICS
California, USA
Posted 21 days ago
Full time

Job description

YITTY is currently looking for an

Art Director.

How Do You Fit In?

As the Art Director at YITTY, you will partner with the design, copy, photography, styling and other internal teams to elevate the brand experience and ultimately drive consumer engagement and loyalty through strategy development, seamlessly translating the seasonal stories of the brand throughout the print and digital space. More specifically, this role is responsible for the creative development of campaign, editorial and e-commerce concepts under the creative director's leadership, as well as marketing/branding initiatives, packaging, logos, and original and compelling designs for social and acquisition assets, in addition to other departmental needs. This role will oversee the maintenance and development of the brand and design standards.

The Art Director is also responsible for managing the graphic design team and creative interns, if/when applicable. This position collaborates with key internal stakeholders across Marketing, PR, Social media, Acquisition and Merchandising to build brand visuals across all channels with accuracy and consistency.

This position will report toHead of Creative.

**Please submit your portfolio/website to be considered for this role.

What you will do:

  • Work closely with Head of Creative on conceptualizing, development, and execution on design strategy and art direction for all digital marketing, including but not limited to emails, social media, website, digital ads, print media, and packaging.
  • Support Head of Creative on seasonal campaign creative strategy and art direction, this research and presentation of concept and location swipe and set design.
  • Art direct as needed on all photo shoots, working closely with the photographer, stylist, crew, producer and models in proper execution of shoot concept
  • See concept through to execution by developing final layouts and color, overseeing the retouching process and reviewing all mechanicals
  • Layout, design and manage creative process for all digital & print marketing materials including lookbooks, elevated pages, editorial content, newsletters, promotions, site assets, direct mail/catalogs, logos, invitations, in store signage, packaging and other promotional materials
  • Oversee team of graphic designers to ensure all creative is aligned and communicates a consistent brand message, while also delivering the target revenue/ROI
  • Partner with copy to deliver compelling campaigns that align with our brand voice both visually and through copy
  • Work with Head of Creative on retouching rounds, direct and markup imagery as needed for social, Web and acquisitions assets
  • Partner closely with Project Manager to assign projects across the graphic design team
  • Assist in layout for all media based on final concept approval, cataloging of images, maintaining complete edited files of all images from photo shoot
  • Stay on top of trends in the design, typography, photography, health and active wear world
  • Produce, optimize, and output final web-ready digital artwork in support of site updates
  • Maintain a keen sense of UX as well as familiarity with back end site functionality and development
What you can bring:

  • 6+ years of work experience as an Associate/ Jr. Art Director in an agency, studio, production company, fashion brand or retail company
  • Must have strong presentation skills, workflow management and communication skills
  • Must maintain a full understanding of the creative, photographic and digital processes as they relate to photo shoot and video production
  • Candidate should have the ability to think conceptually and design aesthetically, translating creative direction into visual references
  • Must have prior experience with photo shoots
  • Must have expert knowledge of typography and graphic design principles
  • Must have experience managing a graphic design team
  • Must thrive in a fast-paced environment and be able to multi-task and prioritize tasks with a quick turnaround time, demonstrating strong workflow management and communication skills as well as proven success collaborating with multi-functional teams
  • Professional attitude; self managed, self motivated, proactive, detail oriented and a team player with a keen sense of urgency
  • Must be expert in Adobe Creative Suite including InDesign, Illustrator, and Photoshop;
  • Passion for fashion industry and knowledge of social trends is required
  • Extensive knowledge of best practices for both web and pre-press print execution is a plus; working understanding of both digital and print advertising in all facets and stages of development
  • Online user interface experience, including mobile
  • Must have strong POV and knowledge of creative talent, agencies, fashion brands and other designers
  • Must work collaboratively and constructively on each project with others on the team including Project Managers, Marketing, Merchants, other Creative Team members, etc.
  • Candidate will have a portfolio that demonstrates inventive/imaginative digital campaigns
  • Candidate must possess knowledge of interactive and user-centered experience design
  • Possess flexibility to adapt and thrive in a rapidly evolving, fast paced environment as well as willingness to get the job done
  • Fashion experience is a plus
Additional Skills:

  • Must be able to manage multiple complex projects on time and on budget
  • Must be diligent with regard to obtaining approvals
  • Should maintain knowledge of post production and retouching processes
  • Must have ability to self manage projects and work within established deadlines
  • Should have knowledge of digital post production as well as printing processes
  • Must be team oriented, self motivated, and an exceptional communicator
  • Must have a desire to learn and an extremely strong sense of urgency and responsibility
  • Must be skilled at working in an extremely fast paced environment
Education Requirements

:

  • Must have a 4 year degree in the field of Advertising/Marketing, Arts, Fashion, Design, Photography and/or equivalent professional experience
About YITTY -

Part of Fabletics Inc., YITTY is the revolutionary shapewear brand co-created by three-time Grammy Award-winning artist turned fashion entrepreneur, Lizzo. Named after her childhood moniker, YITTY is Lizzo's lifelong dream come true. For nearly 3 years, she's put her heart and soul into building this game-changing, size-inclusive brand from the ground up - all based on the principles of self-love, radical inner confidence, and effortless, everyday wear.

YITTY is no-shame, smile-inducing shapewear designed for all body types from size 6X to XS, centered around self-love. Innovative fabrics, bold colors, and stylish silhouettes have been fit on every single body type - not merely scaled up (or down) for convenience.

Every single piece is designed to celebrate, hug and love every single body.

It blurs the lines of inner and outerwear with intentional-meets-functional designs, sexy silhouettes, and prints you'll want to show off.

So, whether you thought you'd never consider shapewear, or swore you'd never wear it again, YITTY brings an entirely new perspective that gives you the option to tell your story with your body.

#LI-AH1

About TechStyleOS

TechStyleOS is the globally integrated Operations and Services provider behind some of the fastest growing online fashion brands in history, including Fabletics, Savage X Fenty, JustFab, ShoeDazzle, and FabKids. With capabilities spanning technology, data science, supply chain management, fulfillment, customer service, and more, we help brands launch, scale and grow-across product categories and geographically. From predictive analytics to data-driven marketing and attribution, our unique approach is powered by our proprietary, end-to-end tech platform that enables the brands we serve to deliver a level of personalization, value, and satisfaction that are unrivaled in the fashion industry.

Fabletics, Inc. is an equal opportunity employer. We recruit, employ, compensate, develop, and promote regardless of race, national origin, religion, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, and other protected status as required by applicable. At Fabletics, Inc., we champion a vibrant workplace culture that thrives on diversity law and do not tolerate discrimination or harassment. We are one team from many backgrounds, innovating through diversity of individuals, who are driven by passion for creating an inclusive space for all. Fabletics, Inc. will continue to champion a workplace culture that prizes diversity and inclusivity.

We encourage you to apply regardless of meeting all qualifications and/or requirements.

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