Early Talent - 2024 - Digital - Merchandising, Strategy, and Business Operations Intern
Job Profile Summary In this internship you will get an overview of how Kohls.com comes to life. You will learn about several teams including our Digital Strategy team, Digital Merchandising & Analytics team, and our Digital Item Production & Operations team. Pending which team you are placed on, you will gain deeper knowledge on a specific area. Some of the responsibilities include developing selling strategies and tactics across all Kohl’s digital channels to provide the best digital customer experience while driving sales through strategic site merchandising, optimizing internal search and product recommendations and analyzing customer data.
Analyze the customer behavior using internal reporting to optimize all devices and product finding methods (browse, search & recs.) Research the influence of marketing channels and understand the impact these external drivers have on a category of business
Assess the competition to identify strategic competitive & consumer-driven opportunities to improve Kohls.com.
Identify Product Detail Page strategies through competitive research and engage stakeholders to develop a process to execute the opportunities identified
SITE OPTIMIZATION, STRATEGY AND EXECUTION
Enhance customer experience by maintaining best in class online shopping experience
Responsible for execution of Item set-up, Product Detail Page creation, and live to site troubleshooting
Learn how product information flows to enable the live to site process
Research, document and train on digital process efficiencies.
Responsible for collaborating with merchant, marketing and digital partners to develop and prioritize browse & search experiences and category initiatives to best drive sales and conversion
Works Well in Teams
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