PR Assistant

YOOX NET-A-PORTER GROUP
Hong Kong
Posted 1 month ago
Full time

Here is a breakdown of what you’ll be doing:

  • Provide assistance to the in-house team with all day-to-day press activity and work across fashion, watch, grooming and lifestyle brands
  • Support the team with day-to-day logistics, administration and press office management
  • Assist the team in the promotion of all brands and products carried within fashion , watch and grooming and to ensure that each department and the designers and brands within are being closely monitored
  • Ensure that MR PORTER as a brand and the designers stocked are represented correctly and consistently across all target media along with external agencies within the APAC region
  • Providing support to the PR Manager with the network of PR agencies regionally and in-house teams in New York and UK
  • Monitor and prepare the weekly coverage overview of the APAC market and fully update the wider team on key coverage secured on an as-it-happens basis
  • Assist PR Manager with fact finding, collating statistics, writing quotes, press releases and all relevant PR materials
  • Manage product sample and images requests
  • Assist the team with projects, product launches events and giftings
  • Compile event recap reports
  • Update the PR team on all competitor activity within the relevant regions
  • Oversee database management of press lists, new venues, vendors and PRs
  • Create press releases and additional PR assets
  • Secure product placement coverage and pitch news stories
  • Build strong media relationships with APAC press
  • General administration and housekeeping of relevant files and folders
  • Focus on APAC markets which includes Hong Kong, China, Singapore, Australia, Korea, Japan and Taiwan

The type of person we are looking for:

  • Graduate with solid work experience in the fashion industry
  • Ambitious, hardworking and an impeccable work ethic
  • Assist the team on a daily basis with all relevant workload and have a proven track record of exceptional organisational skills and strong attention to detail
  • Acting as an ambassador for MR PORTER, you will have exceptional communication and networking skills, a great sense of personal style and wit.
  • Originality, creativity and initiative
  • Ability to meet very tight deadlines
  • Able to multitask and take direction from all team members
  • Excellent written and verbal communication skills
  • Second language ideal – Cantonese, Mandarin

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