Merchandiser (Direct-to-Consumer E-Commerce, Kids Fashion/Footwear)

Who we are: At Livie and Luca, we ditch the status quo and stand for joy! We use it, infuse it, and boldly do what it takes to heal the world with this mighty force. We are warriors blazing the path of boundless possibility powered by the intention to spread joy.

Why? Joy is the road that leads you to you and when we blaze this together, we change the world. We create whimsical, bold designs and incorporate artisanal features into high-performance quality footwear promoting healthy foot growth. We value communication, and collaboration and believe small intentional efforts are important. We design our shoes and run our company with passion and courage. We are a small team that is about much more than just shoes.

Who you are: You are a force for joy with a passion for children’s fashion. You believe in Livie and Luca’s mission to spread joy around the world and you’re ready to dive in head first.As a vital member of our team, you'll serve as the driving force behind product curation, elevating the customer experience, and embodying our brand mission. Your innate understanding of our consumers empowers you to craft merchandise strategies and user experiences that yield remarkable results. Your enthusiasm for our mission is contagious, and you're poised to elevate it to new heights.

Role Specifics

Full Time - Salaried

100% Remote Position

Responsibilities:

Develop and execute effective pricing strategies to maximize profitability and competitiveness in the market.
Plan, execute, and analyze merchandising campaigns and markdowns to optimize sales and inventory levels.
Conduct thorough demand planning and forecasting to ensure optimal inventory levels and prevent stockouts or overstock situations. This includes generating factory Purchase Orders (PO's) based on demand projections.
Oversee product information management, ensuring accurate and compelling product listings across all platforms.
Coordinate product detail page (PDP) photography to maintain high-quality visual representation of products.
Work closely with marketing and customer service teams to ensure consistent brand messaging and customer experience.
Manage and coordinate with contractors for Pay-Per-Click (PPC) advertising and web development, ensuring campaigns are aligned with brand goals and objectives.
Drive the customer experience by identifying and implementing opportunities for optimization, including website enhancements, product page improvements, and user flow adjustments.
Collaborate with cross-functional teams to ensure seamless operations and a unified brand presence.
Analyze customer behavior, sales trends, and website performance metrics to identify opportunities for increasing Average Order Value (AOV) and conversion rates.
Stay up-to-date with industry trends, competitors, and emerging technologies to maintain a competitive edge in the market.

Qualifications:

Proven experience in managing direct-to-consumer e-commerce brands, preferably in the kids fashion and/or footwear industry.
Strong knowledge of and experience with marketplace management (e.g., Target+, Amazon) and branded websites (e.g., Shopify).
Demonstrated expertise in pricing strategy development and execution.
Experience in demand planning, forecasting, and generating factory Purchase Orders (PO's).
Proficient in product information management and coordinating product detail page (PDP) photography.
Familiarity with PPC advertising and web development processes.
Ability to work effectively in a small, collaborative team environment, demonstrating self-leadership and a proactive, "go-getter" attitude.
Analytical mindset with proficiency in data-driven decision-making.
Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.